Project
Spirit works with BrightVibes to create content for BrightVibes’ UK Facebook page, a regional branch of their wildly successful social enterprise.

With almost a million followers, the page’s aims are to put smiles on faces and counter the negativity relentlessly pumped out by news networks. Whether they’re telling untold stories of achievement, celebrating extraordinary actions from ordinary people or praising charities and movements that do good for society, BrightVibes are countering the doom and gloom every way they can.

Executions
Our work with BrightVibes has already seen us create content to promote #IAMWHOLE, with a video focussing on the life of Jordan Stephens and his relationship with mental health. We’ve also made a handful of short social videos on the lives of celebrities such as Ed SheeranJackie Chan and Kevin Richardson, a.k.a. The Lion Whisperer.

Results
Our Ed Sheeran video received well over 1 million views, 10,000 reactions and 700 comments, whilst the one detailing Jackie Chan’s life was viewed a whopping 4.2 millions times!

Meanwhile, the videos celebrating Kevin Richardson (a.k.a. The Lion Whisperer), #IAMWHOLE and Jordan Stephens garnered a combined 1.1million views and 5,000 shares.