Client:
StyleHaul/Banana Republic

Project:
‘True Style’ with Shirley Eniang and Alan Eniang

Overview:
To produce content that portrays a well-known YouTube fashion influencers take on what their ‘true style’ is whilst choosing their favourites pieces from Banana Republic’s 2014 A/W Collection.

Style Haul is the largest online destination for original video content on fashion, beauty and lifestyle, visited by millions of subscriber’s daily. Recently, Spirit and Style Haul teamed up again, this time, to create content with the popular fashion brand, Banana Republic. The content featured one of YouTube’s well-known fashion blogger and vlogger, Shirley. B. Eniang alongside her brother, Alan Eniang.

The video gives viewers a chance to connect and have a personal understanding of what ‘True Style’ really means to Shirley and her brother. They discuss what it is that inspires them, from family to designers, to how they developed their own styles over the years.

Viewers also got to see the duo set in some of their favourite places in London, wearing the outfits they’d selected from Banana Republic’s new spring/summer collection 2014.

Results:
Total Views (as of May 2017) – 115,000+